The First 8 People You Should Hire for Your Startup

You have created a product or service you wish to sell to people and started a business. You have made a few sales and have some funds to work with. It’s time to start growing your business and hiring employees.

However, before you immerse yourself in hiring, you must remember that the whole process costs time and money.

In fact, an average employer spends about $4,000 for each new hire. Therefore, it’s important to find people who have the skills and experience needed to make your business successful.

The people you hire will most likely depend on the nature and specifics of your business, but any employee you hire must be flexible, talented, and trustworthy.

The following eight positions need to be filled to get the most out of your startup and move it to the next level.

1. Chief Executive Officer (CEO)/ Chief Operations Officer (COO)

The CEO is responsible for the company’s overall performance and success. They oversee all aspects of operations, from strategy to budgeting, from customer service to marketing.

A COO is a person who looks after day-to-day operations such as workflow management, team building, and employee development.

Although you can hire externally for these positions, the founders of the business usually assume the CEO role. Business experts recommend starting out as the CEO of your startup before you hire out.

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Keep in mind that you are the only person who fully understands the vision of your business, and by taking the lead, you ensure that your idea is realized.

2. Chief Technology Officer (CTO)

The CTO is responsible for all things related to technology, from user interface design to web development.

The chief technology officer needs to be an expert in the field they are overseeing, understand the latest trends in the tech industry and be able to bridge the gap between technology and business.

3. Marketing Advisor

Although you may be great at marketing yourself, hiring an expert in the field is best to help you maximize your reach, create content for your website or social media, and plan campaigns.

Understandably, this person’s role can vary depending on the size of your business, but ideally, you need someone to take charge of SEO, branding, and lead generation.

4. Financial Officer/Accountant

The financial officer will be responsible for tracking revenue and expenses and ensuring that all government regulations are met regarding taxes.

This role is essential as it ensures your company’s financial health, and helps you make smart decisions when it comes to future investments.

5. Sales Representative

A great sales representative can help you increase your customer base and maximize your potential profits.

A successful salesperson needs to possess excellent interpersonal skills, be able to sell your product or service in the most efficient way, and have a good understanding of customer behavior.

You should also pay attention to people with technical knowledge in the field you are selling.

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6. Social Media Manager

It is essential to have someone who can manage your online presence, engage with customers and monitor analytics for your social channels.

A good social media manager needs to be creative, understand how to design effective campaigns, and use different platforms to promote your company.

7. Developer/Engineer

A developer or engineer is important to have in any tech-based business.

They will be responsible for the design, development, and maintenance of your software applications and ensuring they are secure and up to date with the latest industry standards.

Remember that data privacy is a major concern for businesses in the 21st century, and your developer should be aware of this.

They should develop sound data protection strategies and be able to troubleshoot any technical issues that arise.

8. Customer Service Representative

Having someone on hand to deal with customer inquiries can make or break your business.

A great customer service representative needs to be patient, have excellent problem-solving skills, and understand your product or service well enough to answer customer questions.

This person should also have a good understanding of the customer experience process, be able to resolve conflicts, and keep track of customers’ feedback for future improvements.


Now that you know the first eight people you should hire for your startup, it’s time to get started building your team.

The most important thing is to find passionate individuals committed to your company’s success. With the right team in place, anything is possible.

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